Marco on the masa mara

Traveling the world, Teaching Marketing to each new Generation and Loving it so much that I Can't Believe I Am Paid To Do What I Do!

Voted PROFESSOR OF THE YEAR 7 times in 7 years on 4 continents training & developing executives, MBAs and undergraduates globally.

Voted "PROFESSOR OF THE YEAR" each academic year 2012-2014 by Hult International Business School in Boston and Shanghai (former Arthur D. Little MBA program).  Also in 2012, voted "PROFESSOR OF THE YEAR" by AALTO Taiwan students.  In 2011 voted "PROFESSOR OF THE YEAR" by students at EHTP Casablanca, Morocco.  And voted “Best Faculty” by University of Edinburgh Executive MBA’s in 2007.  

I teach core courses in Marketing Management and Marketing Strategy as well as marketing electives specializing in Brand Management, New Products Design & Marketing, Customer Relationship Marketing, B2B Marketing, Service Marketing & Luxury Marketing.

29 year management track record building brand equity-driven businesses within Fortune 500 including Bristol-Meyers Squibb, RJR Nabisco, Nestle, First National Bank of Boston.  For private clients, I advised on the building and managing of brands, solving of complex marketing challenges across multiple sectors and accelerating new brands.  I also co-conceived, co-launched, grew and sold entrepreneurial ventures in eCommerce and CPG.

Graduated with MBA from the University of Virginia's Darden School.  Received the Dean’s & Faculty Award for academic excellence as well as the Sheppard Award for Outstanding Service to the Community.  Also, graduated with BS in Business Administration (1985) from Northeastern University Phi Kappa Phi and Beta Gamma Sigma Honor Societies.